Episode/Article Index

This page contains a list of all podcast episodes and blog posts in reverse chronological order.

All our recent blog articles

Navigating Startup Success Founder’s Space CEO Captain Hoff

Navigating Startup Success

Founder’s Space CEO Captain Hoff

What makes a good startup founder? Are there certain qualities, skills, or talents that suggest that somebody is destined for success? Steve Hoffma...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Be Transparent With Your People Imascono CEO & Co-Founder Héctor Paz

Be Transparent With Your People

Imascono CEO & Co-Founder Héctor Paz

Hiring and maintaining employees is always a challenge for startups. Since 2021, Imascono has been able to keep its entire staff intact.

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Talk to Your Customers Before Building a Product Constrafor CEO & Founder Anwar Ghauche

Talk to Your Customers Before Building a Product

Constrafor CEO & Founder Anwar Ghauche

In most cases, startups build an MVP before searching for early adopters and customers. However, the construction procurement startup Constrafor we...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Finding Triple Win Scenarios Hydrosat CEO & Co-Founder Pieter Fossel

Finding Triple Win Scenarios

Hydrosat CEO & Co-Founder Pieter Fossel

Building a product that can solve a customer’s problem is critical to the success of a startup. Of course, it can take time to build the perfect pr...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

You Can’t Just Build for Everyone--so I Built It for Myself! Sendlane CEO & Founder Jimmy Kim

You Can’t Just Build for Everyone--so I Built It for Myself!

Sendlane CEO & Founder Jimmy Kim

Building a sales team is a key part of any startup that’s scaling and looking to grow. Of course, it’s not always easy to build a sales team. For S...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Build a Great Company and a Great Business Follows Genialis CEO & Co-Founder Rafael Rosengarten

Build a Great Company and a Great Business Follows

Genialis CEO & Co-Founder Rafael Rosengarten

Many founders of tech startups face the challenge of never having run a business before. While Genialis CEO and co-founder Rafael Rosengarten is on...

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Roland Siebelink Roland Siebelink

Roland Siebelink

How to Develop Talent Instead of Recruiting It Hiberus Internacional CEO Marcos Latorre

How to Develop Talent Instead of Recruiting It

Hiberus Internacional CEO Marcos Latorre

It’s always been a challenge for startups to attract top talent. This is why Hiberus has put a focus more on creating talent than acquiring it. Fin...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

10 Strategies for Holding Employees Accountable Accountability is crucial to the success of any midstage startup

10 Strategies for Holding Employees Accountable

Accountability is crucial to the success of any midstage startup

Are you struggling to hold your executives accountable in your midstage SAAS startup? This guide provides 10 proven strategies to help you create a...

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Roland Siebelink Roland Siebelink

Roland Siebelink

What is Explainable Decisions as a Service? Daisy Intelligence Founder & CEO Gary Saarenvirta

What is Explainable Decisions as a Service?

Daisy Intelligence Founder & CEO Gary Saarenvirta

Whether it’s out of necessity or during an expansion, many startups find themselves with a global go-to-market, which has its challenges.

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Roland Siebelink Roland Siebelink

Roland Siebelink

Why Founders Should be Honey Badgers Resync Co-Founder & CEO Emir Nurov

Why Founders Should be Honey Badgers

Resync Co-Founder & CEO Emir Nurov

For most startups, getting primarily inbound sales is a goal that’s hard to achieve. But five years after it was founded, Singapore-based startup R...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Put Purpose at the Heart of Business Cogo EMEA CEO Emma Kisby

Put Purpose at the Heart of Business

Cogo EMEA CEO Emma Kisby

It’s always a challenge for small startups to create partnerships, especially with organizations like big banks. But Cogo has been able to do just ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Where is the Value in Strategic Partners​​ Ofload Founder & CEO Geoffroy Henry

Where is the Value in Strategic Partners​​

Ofload Founder & CEO Geoffroy Henry

At a certain point, all startups face a question between aiming for profitability and aiming for growth. It can be a difficult decision and a tough...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Building a Channel-Driven Go-To Market​​ Cybersixgill CEO Sharon Wagner

Building a Channel-Driven Go-To Market​​

Cybersixgill CEO Sharon Wagner

Lead generation isn’t always easy for tech startups. This is why Sharon Wagner, the CEO of Cybersixgill, recommends diversifying lead sources.

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

What Changes to Make After Finding Product-Market Fit (Part 5) Midstage Institute Founder & CEO Roland Siebelink

What Changes to Make After Finding Product-Market Fit (Part 5)

Midstage Institute Founder & CEO Roland Siebelink

What is the next phase for startups after they’ve reached product-market fit? The next challenge is to master distribution before any other startup...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Set Priorities that Stick 4 steps for founders and CEOs to unleash SaaS Momentum

Set Priorities that Stick

4 steps for founders and CEOs to unleash SaaS Momentum

Too many CEOs and Founders have a clear vision in their mind, and fail to clearly communicate the headlines vs the footnotes to their visions.

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Roland Siebelink Roland Siebelink

Douglas Miller

Don’t Take the Burn to the Next Milestone​​ 8fig Co-Founder & CEO Yaron Shapira

Don’t Take the Burn to the Next Milestone​​

8fig Co-Founder & CEO Yaron Shapira

In some B2B SaaS startups, there is a concern with some customers outgrowing the product over time, even if the product is useful. But that’s not t...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Don’t Take the Burn to the Next Milestone​​ Rezilion Co-founder & CEO Liran Tancman

Don’t Take the Burn to the Next Milestone​​

Rezilion Co-founder & CEO Liran Tancman

During the early days when they have no formal salespeople on staff, how are startups supposed to find their first few customers? Having faced that...

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Roland Siebelink Roland Siebelink

Roland Siebelink

What Changes to Make After Finding Product-Market Fit (Part 4) Midstage Institute Founder & CEO Roland Siebelink

What Changes to Make After Finding Product-Market Fit (Part 4)

Midstage Institute Founder & CEO Roland Siebelink

Marketing becomes a critical part of a startup’s growth after reaching product-market fit. But marketing needs to have a specific goal in mind to b...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Focus on What Customers Actually Want, Not What We Think They Want Precision OS Co-Founder & CEO Danny Goel

Focus on What Customers Actually Want, Not What We Think They Want

Precision OS Co-Founder & CEO Danny Goel

Building the right team is always paramount to a startup finding success. Precision OS has built a team of more than 60 people using the company’s ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

What Changes to Make After Finding Product-Market Fit (Part 3) Midstage Institute Founder & CEO Roland Siebelink

What Changes to Make After Finding Product-Market Fit (Part 3)

Midstage Institute Founder & CEO Roland Siebelink

After finding product-market fit, profitability isn’t necessarily the next step. Startups that optimize for growth following product-market fit can...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Leading Your Midstage Startup Through the New Normal Midstage Institute Startup Coach Roland Siebelink

Leading Your Midstage Startup Through the New Normal

Midstage Institute Startup Coach Roland Siebelink

In times of crisis and uncertainty, it’s more important than ever for startup leaders to maintain their credibility with their staff and executive ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

What Changes to Make After Finding Product-Market Fit (Part 2) Midstage Institute Founder & CEO Roland Siebelink

What Changes to Make After Finding Product-Market Fit (Part 2)

Midstage Institute Founder & CEO Roland Siebelink

There is a difference between the total market available and the total market that a startup can realistically service. Understanding the differenc...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

What Changes to Make After Finding Product-Market Fit (Part 1) Midstage Institute Founder & CEO Roland Siebelink

What Changes to Make After Finding Product-Market Fit (Part 1)

Midstage Institute Founder & CEO Roland Siebelink

It can be a fatal error for startups to act as if they’ve found product-market fit when they haven’t. But what does it look like when your startup ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Accelerate the Enterprise Sales Cycle Kountable Co-Founder & CEO Chris Hale

How to Accelerate the Enterprise Sales Cycle

Kountable Co-Founder & CEO Chris Hale

Is it possible for startups to be too focused on their value proposition? Kountable co-founder and CEO Chris Hale believes that a different approac...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

If You Know You Can Sell It, Just Build It. ProdPerfect Co-Founder & CEO Dan Widing

If You Know You Can Sell It, Just Build It.

ProdPerfect Co-Founder & CEO Dan Widing

Most companies have been able to adapt to remote employees amidst the pandemic. But what are the future challenges for companies that continue to b...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Work a Triple-Sided Marketplace CHEQ Founder & CEO Tom Lapham

How to Work a Triple-Sided Marketplace

CHEQ Founder & CEO Tom Lapham

The cold-start problem is a common one for startups. Tech startup CHEQ found a solution for the problem and quickly turned it into a flywheel.

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Understanding the Long Game Sensible4 Founder & CEO Harri Santamala

Understanding the Long Game

Sensible4 Founder & CEO Harri Santamala

Selling to industry leaders with established brands isn’t always easy for startups. However, Finland-based startup Sensible4 has found a way to gai...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Work Across Multiple Industries SuperAnnotate Co-Founder & CEO Tigran Petrosyan

How to Work Across Multiple Industries

SuperAnnotate Co-Founder & CEO Tigran Petrosyan

Serving a variety of industries is never easy for startups. Find out how SuperAnnotate created a go-to-market for just that. Startup coach Roland S...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

When You Take Other People’s Money, You Don’t Sleep at Night Keela founder and CEO Nejeed Kassam

When You Take Other People’s Money, You Don’t Sleep at Night

Keela founder and CEO Nejeed Kassam

It’s inevitable that startups will pivot at some point when it comes to their product or their market. But how do you know when the right time is t...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Get Things in Place Before Selling to Enterprises 4me CEO Cor Winkler Prins

How to Get Things in Place Before Selling to Enterprises

4me CEO Cor Winkler Prins

One of the biggest challenges for tech startups is getting enterprise clients to take them seriously when they are small and unproven. 4me CEO and ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Keep Iterating in a State of Product-Market-Fit Sensei Labs Co-Founder and CEO Jay Goldman

How to Keep Iterating in a State of Product-Market-Fit

Sensei Labs Co-Founder and CEO Jay Goldman

There are many great startups with their roots in a product that was only designed for internal use. Sensei Labs has found success with a product l...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Lead Your Startup During the Economic Downturn (part 2) Midstage Institute Startup Coach Roland Siebelink & Doug Miller

How to Lead Your Startup During the Economic Downturn (part 2)

Midstage Institute Startup Coach Roland Siebelink & Doug Miller

During lean economic times, it’s essential for the priorities of a startup to change. Rather than focusing on growth, cash becomes the most importa...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Customer Journey Is the Single Source of Truth Keatext CEO & Founder Narjes Boufaden

Customer Journey Is the Single Source of Truth

Keatext CEO & Founder Narjes Boufaden

It’s not always easy for startups to sell to both SMBs and enterprise clients. But Keatext has proven to be an exception to that. Find out what mak...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Lead Your Startup During the Economic Downturn (part 1) Midstage Institute Startup Coach Roland Siebelink & Doug Miller

How to Lead Your Startup During the Economic Downturn (part 1)

Midstage Institute Startup Coach Roland Siebelink & Doug Miller

During good economic times, growth is always the top priority for startups. But that can change during an economic downturn. Listen to Midstage Ins...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Navigating Multiple Stakeholders with Different Interests LeasePilot CEO & Co-Founder Gabriel Safar

Navigating Multiple Stakeholders with Different Interests

LeasePilot CEO & Co-Founder Gabriel Safar

Cold calling is sometimes considered an antiquated practice, although it can still be surprisingly effective for tech startups. It’s just about bei...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Find Your Ideal Customers Midstage Institute Founder & CEO Roland Siebelink

How to Find Your Ideal Customers

Midstage Institute Founder & CEO Roland Siebelink

It’s common for founders to have a big vision for the future of their startup. But when it’s time to find their ideal customer, they need to break ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Pick the Real Priorities Midstage Institute Founder & CEO Roland Siebelink

How to Pick the Real Priorities

Midstage Institute Founder & CEO Roland Siebelink

Every startup has a vision for itself and ambitious goals, but no startup is going to get there overnight. Often, the key is to break up that visio...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Illuminate Your Vision to your Startup Employees Midstage Institute Founder & CEO Roland Siebelink

How to Illuminate Your Vision to your Startup Employees

Midstage Institute Founder & CEO Roland Siebelink

Startups do not always have a lot to offer when it comes to attracting employees. However, founders can sometimes use the vision for what a startup...

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Roland Siebelink Roland Siebelink

Roland Siebelink

How to Sculpt the Right Culture Midstage Institute Founder & CEO Roland Siebelink

How to Sculpt the Right Culture

Midstage Institute Founder & CEO Roland Siebelink

Did your startup write down its values for everyone to know when the company first started? If not, this could be a critical era. Find out why writ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Hire the Right People Midstage Institute Founder & CEO Roland Siebelink

How to Hire the Right People

Midstage Institute Founder & CEO Roland Siebelink

Is hiring employees with experience always the best move for tech startups? Could it be better to hire team members who lack experience but are hun...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to be Comfortable as a Wartime CEO Hostaway CEO & Co-Founder Marcus Rader

How to be Comfortable as a Wartime CEO

Hostaway CEO & Co-Founder Marcus Rader

Finding the right partnerships can literally make or break a startup. But what happens when bigger companies don’t want to take a chance on a small...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Setting the Best Quarterly Goals for Your Midstage Tech Startup Midstage Institute Founder & CEO Roland Siebelink

Setting the Best Quarterly Goals for Your Midstage Tech Startup

Midstage Institute Founder & CEO Roland Siebelink

Are the quarterly rocks your startup is setting good rocks or bad rocks? Startup leaders don’t always know the difference between effective quarter...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Building a Company Is Taking the Ultimate Test Thinknum Co-Founder & CEO Gregory Ugwi

Building a Company Is Taking the Ultimate Test

Thinknum Co-Founder & CEO Gregory Ugwi

What are the elements that make up a strong go-to-market for tech startups? Thinknum CEO and co-founder Gregory Ugwi believes it starts with recrui...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

SaaS is Eating Software Sprinto Co-Founder & CEO Girish Redekar

SaaS is Eating Software

Sprinto Co-Founder & CEO Girish Redekar

Far too many startups struggle early because they haven’t narrowed down their target customer quickly enough. This wasn’t a problem for Sprinto, wh...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Sell to a Conservative Industry Deep 6 AI Founder & CEO Wout Brusselaers

How to Sell to a Conservative Industry

Deep 6 AI Founder & CEO Wout Brusselaers

There are certain industries that tend to be more conservative and more resistant to change than others, making it tough for startups that offer ne...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Investor Value is Rarely Correlated with Check Size Therma Founder & CEO Manik Suri

Investor Value is Rarely Correlated with Check Size

Therma Founder & CEO Manik Suri

It’s rare to find a startup that’s able to pursue growth in two channels. However, Therma is one of the few that sells to both large corporations a...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Sell When Every Client is Unique RoadBotics Co-Founder & CEO Ben Schmidt

How to Sell When Every Client is Unique

RoadBotics Co-Founder & CEO Ben Schmidt

It’s no secret that it can be difficult for tech startups to sell to governments. However, GovTech is a far more viable option with many benefits f...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How Many Times a Day Are You Saying No Alice Technologies founder and CEO Rene Morkos

How Many Times a Day Are You Saying No

Alice Technologies founder and CEO Rene Morkos

Most startups assume that it’s a good thing to sell their product to any customer that can use it. However, that can be counterintuitive to discove...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Develop Faster and Less Painfully Olympe Co-Founder & CEO Laurent Chatelanat

Develop Faster and Less Painfully

Olympe Co-Founder & CEO Laurent Chatelanat

For startups that tend to target developers, innovators, and other IT professionals, the instinct can be to target teams. However, Olympe has taken...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Narrow Is Never Narrow Enough Autobound Co-Founder & CEO Daniel Wiener

Narrow Is Never Narrow Enough

Autobound Co-Founder & CEO Daniel Wiener

Is it possible to be too narrow when determining the ideal client profile for a startup? Autobound CEO and co-founder Daniel Wiener believes that “...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Thrive on Complexity Prophia Co-Founder & CEO Cameron Steele

How to Thrive on Complexity

Prophia Co-Founder & CEO Cameron Steele

Domain knowledge of an industry is usually critical to solving the problems that the industry faces. But what happens when startup founders have a ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Data-Informed Decisions, Not Data-Driven Decisions Miuros Co-Founder & CEO Benoit Gagnon

Data-Informed Decisions, Not Data-Driven Decisions

Miuros Co-Founder & CEO Benoit Gagnon

In startups, the question of whether it’s more important to have a good idea or a good co-founder is akin to the chicken and the egg. Which one sho...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Why Diversity Breeds Success ReUp Co-Founder & Chief Impact Officer Sarah Horn

Why Diversity Breeds Success

ReUp Co-Founder & Chief Impact Officer Sarah Horn

Many startups begin with a mission to help people and make a difference but without knowing how to make the model profitable in the long run. ReUp ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Tell Your Story and Make Many Allies JobzMall Co-Founder & CEO Nathan Candaner

Tell Your Story and Make Many Allies

JobzMall Co-Founder & CEO Nathan Candaner

For young entrepreneurs, making mistakes is inevitable. But JobzMall co-founder and CEO Nathan Candaner has identified one mistake he made that he ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Build a Foundation, Not a Product StoryFile Co-Founder & CEO Heather Maio-Smith

Build a Foundation, Not a Product

StoryFile Co-Founder & CEO Heather Maio-Smith

How does a startup know when it’s time to stop iterating and send its product out into the world? StoryFile co-founder and CEO Heather Maio-Smith h...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

What to Do When DIY Is Your Biggest Competitor RudderStack Founder & CEO Soumyadeb Mitra

What to Do When DIY Is Your Biggest Competitor

RudderStack Founder & CEO Soumyadeb Mitra

Hiring the right people for your startup is never easy. It’s even more challenging for founders without sales or marketing experience who must hire...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

The Four Value-Driving Engines that the Best Startups Organize Around Midstage Institute Startup Coaches Roland Siebelink & Martin Feuz

The Four Value-Driving Engines that the Best Startups Organize Around

Midstage Institute Startup Coaches Roland Siebelink & Martin Feuz

As startups grow, they eventually need to start thinking about creating cross-functional value across different departments. Listen to startup coac...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Being Successful in GovTech Swiftly Co-founder and CEO Jonny Simkin

Being Successful in GovTech

Swiftly Co-founder and CEO Jonny Simkin

Most startups are usually reluctant to even attempt to sell their product to the public sector. But Swiftly co-founder and CEO Jonny Simkin says th...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Measuring the Startup Mindset APlanet Co-CEO and Co-Founder Johanna Gallo

Measuring the Startup Mindset

APlanet Co-CEO and Co-Founder Johanna Gallo

Most startups that experience success in one market face challenges when moving into other markets. In the case of APlanet, in less than two years,...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Listen Carefully to Your Customers—but Don’t Build What They Ask For CEO and Co-founder Rajiv Ayyangar

Listen Carefully to Your Customers—but Don’t Build What They Ask For

CEO and Co-founder Rajiv Ayyangar

Not every startup has to be problem-first or technology-first. Tandem CEO and co-founder Rajiv Ayyangar thinks that a team-first startup is the bes...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

The World is Always Rooting for a New Hero Fortanix CEO and Co-founder Ambuj Kumar

The World is Always Rooting for a New Hero

Fortanix CEO and Co-founder Ambuj Kumar

It’s always good for startups to get constructive criticism from customers while trying to build a helpful product. But how can startup leaders get...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Success Is Not Making the Same Mistakes Again AavGo CEO and Founder Mrunal Desai

Success Is Not Making the Same Mistakes Again

AavGo CEO and Founder Mrunal Desai

For startups that need to form partnerships to get off the ground, it’s not always clear what founders should be looking for in partnerships. Mruna...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Create a Product That Enterprises Love Impress.AI co-founder and CEO Sudh Ahuja

How to Create a Product That Enterprises Love

Impress.AI co-founder and CEO Sudh Ahuja

We can all agree that trust is essential when trying to sell to enterprise clients? But how exactly do you build that trust? Impress.AI CEO and co-...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Be The Devil that Enterprises Know Tydy CEO & Cofounder Kiran Menon

Be The Devil that Enterprises Know

Tydy CEO & Cofounder Kiran Menon

It should be a given that selling a product to enterprise clients is different from selling to SMBs. But how can your startup make its product more...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

The Best Financing Comes From Your Own Clients MediQuo CEO and Cofounder Bruno Cuevas

The Best Financing Comes From Your Own Clients

MediQuo CEO and Cofounder Bruno Cuevas

Is your startup underestimating the value of building trust among your core customers? MediQuo co-founder and CEO Bruno Cuevas shares how his start...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Stay Really Close to Your Customers IriusRisk CEO and Cofounder Stephen de Vries

Stay Really Close to Your Customers

IriusRisk CEO and Cofounder Stephen de Vries

Most startups will agree that it’s important to remain close to customers, especially in the beginning. But what’s the best strategy for doing that...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

You Get Much Better Products When You Don’t Agree WearWorks Co-Founders Keith Kirkland and Kevin Yoo

You Get Much Better Products When You Don’t Agree

WearWorks Co-Founders Keith Kirkland and Kevin Yoo

Do you sometimes feel pressure to agree with your co-founder even if you disagree deep down? WearWorks co-founders Keith Kirkland and Kevin Yoo bel...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Don’t Be All Things to All People InRule Cofounders Rik Chomko & Loren Goodman

Don’t Be All Things to All People

InRule Cofounders Rik Chomko & Loren Goodman

Is your startup eager to expand to new markets and offer different products? Well, InRule cofounder Rik Chomko warns not to be “all things to all p...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Cofounder Relationship: A Fundamental Determinant of Success Redox Cofounders Luke Bonney and James Lloyd

Cofounder Relationship: A Fundamental Determinant of Success

Redox Cofounders Luke Bonney and James Lloyd

Does the success of your startup begin and end with your co-founder relationship? Redox co-founders Luke Bonney and James Lloyd believe that the he...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

We’re Not in the Business of Building Huge Teams Kafoodle Cofounder and CEO Tarryn Gorre

We’re Not in the Business of Building Huge Teams

Kafoodle Cofounder and CEO Tarryn Gorre

While it might be the instinct of a startup to go it alone, it’s not always the right decision. UK-based startup Kafoodle recognized early on that ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Hire From the Field You Want to Attack LuxTag Cofounders Rene Bernard & Jeff McDonald

Hire From the Field You Want to Attack

LuxTag Cofounders Rene Bernard & Jeff McDonald

In the startup world, the use case typically comes before there is a solution. But what happens when there is great technology before there is a pr...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Align with Natural, Unfair Advantages Emesent Cofounders Stefan Hrabar and Farid Kendoul

How to Align with Natural, Unfair Advantages

Emesent Cofounders Stefan Hrabar and Farid Kendoul

At the time when tech startup Emesent launched its first product, there was a “pent-up demand” for it. How did co-founders Stefan Hrabar and Farid ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

”Be Inherently Excited and Driven by the Underlying Market” Livepeer Co-Founder and CEO Doug Petkanics

”Be Inherently Excited and Driven by the Underlying Market”

Livepeer Co-Founder and CEO Doug Petkanics

Video platforms are everywhere nowadays, and that’s a trend that doesn’t seem to be going away anytime soon. Livepeer is hoping to build open video...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Why so Many Midstage Startups Fail to Raise the Next Round Midstage Momentum Method

Why so Many Midstage Startups Fail to Raise the Next Round

Midstage Momentum Method

It’s estimated that after receiving seed funding, roughly half of midstage startups will fail to reach each subsequent round of fundraising. That m...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

”The Best Technology Does Not Equate to Big Sales” Capbase Co-Founder and CEO Greg Miaskiewicz

”The Best Technology Does Not Equate to Big Sales”

Capbase Co-Founder and CEO Greg Miaskiewicz

One of the first lessons all founders learn is that it takes more than a good product to build a company. For example, there are a lot of confusing...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

”Create an Ecosystem Where Everybody Wins” Latent AI Co-founders Jags Kandasamy and Sek Chai

”Create an Ecosystem Where Everybody Wins”

Latent AI Co-founders Jags Kandasamy and Sek Chai

When should your startup start nurturing partnerships? According to Latent AI co-founder Jags Kandasamy, it’s never too soon to start educating par...

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Roland Siebelink Roland Siebelink

Roland Siebelink

“Talk to as Many People as You Can—and They Will Help You” Neo Founders Laurent Descout & Emmanuel Anton

“Talk to as Many People as You Can—and They Will Help You”

Neo Founders Laurent Descout & Emmanuel Anton

They say that slow and steady wins the race, but how many tech startups succeed with a patient approach? Cash management startup Neo is a shining e...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Hire People Smarter Than You to Solve Problems Mobot Founder & CEO Eden Full Goh

Hire People Smarter Than You to Solve Problems

Mobot Founder & CEO Eden Full Goh

If you’re a fan of sci-fi, you’ll expect robots will one day rule the world. Thanks to tech startup Mobot, we’re a little closer to that day. The y...

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Roland Siebelink Roland Siebelink

Roland Siebelink

“To Be Successful, First Niche Down” Superb Founder & CEO Zaedo Musa

“To Be Successful, First Niche Down”

Superb Founder & CEO Zaedo Musa

The pandemic has been terrible for the restaurant industry. But that hasn’t stopped tech startup Superb or its founder and CEO Zaedo Musa. Superb i...

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Roland Siebelink Roland Siebelink

Roland Siebelink

“If You Play It Safe, You Never Win” Tanaza Founder & CEO Sebastiano Bertani

“If You Play It Safe, You Never Win”

Tanaza Founder & CEO Sebastiano Bertani

The growth of the Internet has been nothing but amazing. Since I sent my first email from a unix terminal in 1992 (using ‘vi’!), we’ve seen the Int...

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Roland Siebelink Roland Siebelink

Roland Siebelink

“Commit to the Customer Segments That Are Still Unsatisfied” Pipefy CEO Alessio Alionco

“Commit to the Customer Segments That Are Still Unsatisfied”

Pipefy CEO Alessio Alionco

Scaling operations is the biggest challenge any business will ever face. With so many things changing, it helps to have automation tools that you c...

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Roland Siebelink Roland Siebelink

Roland Siebelink

“Set Out to Build a Unicorn” Everyware CEO Larry Talley

“Set Out to Build a Unicorn”

Everyware CEO Larry Talley

Think about how easy it is to send a text message compared to making a phone call or sending a letter via snail mail. Well, what if text messages c...

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Roland Siebelink Roland Siebelink

Roland Siebelink

“Remove All Complexity for the Customer” Agremo CEO Milan Dobrota

“Remove All Complexity for the Customer”

Agremo CEO Milan Dobrota

On the surface, there doesn’t appear to be a close connection between farming and modern technology. But Milan Dobrota and his startup Agremo are s...

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Roland Siebelink Roland Siebelink

Roland Siebelink

“Vulnerability is the Highest State of Confidence” Knowable Founder Warren Shaeffer

“Vulnerability is the Highest State of Confidence”

Knowable Founder Warren Shaeffer

It’s always great to talk about startup success stories. But what about those startups that have great potential but are still struggling to get on...

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Roland Siebelink Roland Siebelink

Roland Siebelink

“Sell Projects not Pilots. Pilots are Lethal.” Data Gumbo CEO Andrew Bruce

“Sell Projects not Pilots. Pilots are Lethal.”

Data Gumbo CEO Andrew Bruce

Blockchain technology continues to change the world in new ways. Tech startup Data Gumbo is one of the latest examples of that. Data Gumbo uses blo...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Keep Attacking the Same Problem with Multiple Solutions Greendeck Co-founders Aayush Jain & Aditya Joshi

Keep Attacking the Same Problem with Multiple Solutions

Greendeck Co-founders Aayush Jain & Aditya Joshi

For most startups, creating one product, finding the right market for it, and turning it into a profitable business is hard enough. But what if you...

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Roland Siebelink Roland Siebelink

Roland Siebelink

“Your Best Investor is the Customer” Tracks CEO Jakob Muus

“Your Best Investor is the Customer”

Tracks CEO Jakob Muus

It can be a beautiful thing when new technology coming to the market creates opportunities for startups to do something useful with the data and re...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Validate, Replicate, Formulate, Automate. FRVR’s Formula For Startup Success FRVR CEO Brian Meidell and Founder Chris Benjaminsen

Validate, Replicate, Formulate, Automate. FRVR’s Formula For Startup Success

FRVR CEO Brian Meidell and Founder Chris Benjaminsen

Do you play the games you like best—or the ones that have been marketed to you the hardest? This is a huge problem in the gaming world. FRVR is hop...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Finding Product-Market-Fit by Acting as a Developer Shop Speechly CEO & Co-Founder Otto Söderlund

Finding Product-Market-Fit by Acting as a Developer Shop

Speechly CEO & Co-Founder Otto Söderlund

Are you still struggling to find product-market fit? Maybe you haven’t spent enough time exploring the problem you’re trying to solve? In this week...

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Roland Siebelink Roland Siebelink

Roland Siebelink

This is why you Listen to Customers, Not Investors Interview with Henry Bennett, CEO & Co-Founder & Paul Loram, Co-Founder of YourWelcome

This is why you Listen to Customers, Not Investors

Interview with Henry Bennett, CEO & Co-Founder & Paul Loram, Co-Founder of YourWelcome

Do you ever have problems getting on the same page with your co-founder? YourWelcome co-founders Henry Bennett and Paul Loram have it down to a sci...

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Roland Siebelink Roland Siebelink

Roland Siebelink

How to Turn a Little Add-on into a Powerful Product and, Heck, Why Not a Unicorn? Sheetgo CEO & Cofounder Yannick Rault

How to Turn a Little Add-on into a Powerful Product and, Heck, Why Not a Unicorn?

Sheetgo CEO & Cofounder Yannick Rault

Has a lack of funding forced you to go to market sooner than expected? It may not be the worst thing in the world. Sheetgo founder Yannick Rault wa...

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Roland Siebelink Roland Siebelink

Roland Siebelink

How to Have your Customers App-Shame your Competitors

How to Have your Customers App-Shame your Competitors

Are you still sending Word docs into Docusign? Thanks to Contractbook, legal tech has been taken to the next level with contract lifecycle manageme...

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Roland Siebelink Roland Siebelink

Roland Siebelink

How to Test if People have the Necessary Oomph Forecast CEO & Co-Founder Dennis Kayser

How to Test if People have the Necessary Oomph

Forecast CEO & Co-Founder Dennis Kayser

Do you ever wish AI could handle some of your company’s project coordination and free up team members to do their best work? Well, it’s 2020, and a...

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Roland Siebelink Roland Siebelink

Roland Siebelink

You Can Mold a Skillset But You Can’t Mold a Passion Redeam CEO Melanie Meador

You Can Mold a Skillset But You Can’t Mold a Passion

Redeam CEO Melanie Meador

Worldwide travel has come to a grinding halt during the ongoing pandemic. But the travel industry always bounces back after a setback, and it alway...

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Roland Siebelink Roland Siebelink

Roland Siebelink

How to Aim to be a Great Startup Leader—Regardless of your Product ZenLedger Co-Founder & CEO Pat Larsen

How to Aim to be a Great Startup Leader—Regardless of your Product

ZenLedger Co-Founder & CEO Pat Larsen

Ready or not, cryptocurrency is a big deal and is here to stay. Fortunately, tech startup ZenLedger is along for the ride and ready to help crypto ...

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Roland Siebelink Roland Siebelink

Roland Siebelink

How to Sell Your New Product to Creatures of Habit Pearl Ophir Tanz, Founder & CEO and Kyle Stanley, CCO.

How to Sell Your New Product to Creatures of Habit

Pearl Ophir Tanz, Founder & CEO and Kyle Stanley, CCO.

There are no limits to how Artificial Intelligence can have a positive impact on the world, and the dental industry is about to learn that first-ha...

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Roland Siebelink Roland Siebelink

Roland Siebelink

How to Focus on Fewer Things to Achieve Much, Much More Koan Founder & CEO Matt Tucker.

How to Focus on Fewer Things to Achieve Much, Much More

Koan Founder & CEO Matt Tucker.

It’s always good for startups of all stages to have goals and be working every day in pursuit of those goals. However, too many startups lose sight...

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Roland Siebelink Roland Siebelink

Roland Siebelink

This is why every line of code is a business decision Interview with Ori Keren, Co-Founder & CEO and Dan Lines, Co-Founder & COO of LinearB

This is why every line of code is a business decision

Interview with Ori Keren, Co-Founder & CEO and Dan Lines, Co-Founder & COO of LinearB

Efficiency is always the name of the game, particularly for development teams that don’t like distractions or interruptions. That’s why co-founders...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to find Perfect Product-Market-Fit amidst an Economic Crisis LexAlign Founder & CEO Trevor Lain

How to find Perfect Product-Market-Fit amidst an Economic Crisis

LexAlign Founder & CEO Trevor Lain

There are few things in this world as complicated as banking regulation. That’s especially true when so many small-medium businesses become part of...

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Roland Siebelink Roland Siebelink

Roland Siebelink

How to Steer Clear of Founder Burnout With the Right Support System

How to Steer Clear of Founder Burnout With the Right Support System

With adult-use cannabis products legal in 11 US states and several countries, the industry is poised for massive growth over the next several years...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Growing 3X per month, after 7 years of trial-and-error. As if our growth came out of nowhere! InEvent CEO and Cofounder Pedro Góes

Growing 3X per month, after 7 years of trial-and-error. As if our growth came out of nowhere!

InEvent CEO and Cofounder Pedro Góes

How quickly should your startup be able to hone in on the right type of customer? It’s not always as quick and easy as you think. Listen to Pedro G...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How CloudApp Grew to 4 Million Users During the Global Pandemic CloudApp Scott Smith (CEO) & Joe Martin (CMO)

How CloudApp Grew to 4 Million Users During the Global Pandemic

CloudApp Scott Smith (CEO) & Joe Martin (CMO)

As a startup leader, how do you maintain a consistent culture and stay focused on your goals? Listen how the leaders of CloudApp were able to stay ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

What Four Challenges Come After Product Market Fit?

What Four Challenges Come After Product Market Fit?

Has your startup reached product-market-fit? Congratulations. Now the real game starts. Do you know what the new challenge is your team will face f...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Play an Awfully Long-Term Game Superside CEO Fredrik Thomassen

How to Play an Awfully Long-Term Game

Superside CEO Fredrik Thomassen

There’s no doubt that is more and more business being conducted remotely these days with the ongoing global pandemic. Of course, some companies lik...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Get Rid of Time Sucks in Your Startup

How to Get Rid of Time Sucks in Your Startup

With so many potential distractions, it’s easy for startup leaders and their companies to lose focus on what’s important. The result is time wasted...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to get your Startup Out of a Funk

How to get your Startup Out of a Funk

It’s amazing how many startups find themselves in a funk. The momentum they had in their early days is waning and you have to start pushing employe...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Get Your Startup Out of a Funk

How to Get Your Startup Out of a Funk

The question I get from CEOs is how can they get their startup out of this kind of funk. After four or five years and two or three rounds of fundin...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

There is Gold Buried Inside All Your Conversations Fireflies.ai CEO and Cofounder Krish Ramineni

There is Gold Buried Inside All Your Conversations

Fireflies.ai CEO and Cofounder Krish Ramineni

Roland Siebelink of scaleupallies.com spoke with Krish Raminemi, the cofounder and CEO of Fireflies, an AI voice assistant. Fireflies has similar f...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Hold Your Cofounder Accountable?

How to Hold Your Cofounder Accountable?

How do you hold your cofounder accountable, especially when you've been working in the same mid-stage startup for many years?

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Hold Your Cofounder Accountable?

How to Hold Your Cofounder Accountable?

Roland Siebelink of the Midstage Institute tackles the question of how to hold your co-founder accountable. This is one of the most common issues f...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Being Overruled by Your Employees Feels Amazing Codecov Co-founders Eli, Jerrod and Subhi

Being Overruled by Your Employees Feels Amazing

Codecov Co-founders Eli, Jerrod and Subhi

On the latest edition of the Midstage Momentum Podcast, Roland Siebelink talks with Eli Hooten, Jerrod Engelberg and Subhi Beidas, the three re-fou...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Spot New Opportunities

Spot New Opportunities

For the founders and leaders of start-ups, the current public-health and economic crisis has been by no means easy. However, there could be ways to...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Inspire Positive Action (Leading your Startup Through CRISIS Step #5)

Inspire Positive Action (Leading your Startup Through CRISIS Step #5)

Your business has survived these tough months - now what? The company has survived but likely has some wounds to deal with around trust and a sense...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Sustain the Future of your Business

Sustain the Future of your Business

Sustain the future of the business. That is your core assignment as a leader of a startup in this crisis. I want to get to the core of (what many p...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Instruct your People (Leading your Startup through CRISIS Step #3)

Instruct your People (Leading your Startup through CRISIS Step #3)

Instruct your people. Tell everyone what you want them to do right now, even if you're not quite sure how things will pan out in the long run. The...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Reassess Reality

Reassess Reality

Reassess your reality. What are the truths you have to give up on to lead your startup through the crisis? It's all about reassessing your realit...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Leading Your Startup Through C.R.I.S.I.S.

Leading Your Startup Through C.R.I.S.I.S.

In this episode, Roland explains his framework on how to lead your startup through a C.R.I.S.I.S. which will help you navigate your startup during ...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Three is Better Than Two, Marital Endurance, and Going Into Business with Your Friends Tips for Cofounders from the CEO and CTO of Redox, Luke Bonney and James Lloyd

Three is Better Than Two, Marital Endurance, and Going Into Business with Your Friends

Tips for Cofounders from the CEO and CTO of Redox, Luke Bonney and James Lloyd

Listen in to this week’s episode in which I interview 2 of Redox’s 3 co-founders, Luke Bonney and James Lloyd. We discuss the above questions and w...

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Roland Siebelink Roland Siebelink

Roland Siebelink

The Magic Intersection of Design & Innovation with Wear.Works Cofounders

The Magic Intersection of Design & Innovation with Wear.Works Cofounders

Roland interviews Kevin Yoo and Keith Kirkland, cofounders of Wear.Works, a wearable tech that allows for wayfinding and navigation using the sense...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Finding Momentum and a Winning Cofounder Dynamic Rik Chomko & Loren Goodman of InRule

Finding Momentum and a Winning Cofounder Dynamic

Rik Chomko & Loren Goodman of InRule

In this podcast, Roland is joined by Rik Chomko and Loren Goodman of InRule Technologies.

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Roland Siebelink Roland Siebelink

Roland Siebelink

Communicate, Communicate, Communicate! (Leading your Startup through CRISIS Step #1)

Communicate, Communicate, Communicate! (Leading your Startup through CRISIS Step #1)

Many of us are facing challenging times going through this crisis. We will talk about the steps you can take to lead your startup through CRISIS wi...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Leading your Startup through C.R.I.S.I.S.—Overview

Leading your Startup through C.R.I.S.I.S.—Overview

These are challenging times. Many are worried about the very survival of their startup. Worried if they're doing the right thing by their employees...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Is Your Most Urgent Task That Important?

Is Your Most Urgent Task That Important?

I guess you have a lot of things on your to-do list that stress you out. I also guess you sometimes find it hard to prioritize between them.

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Roland Siebelink Roland Siebelink

Roland Siebelink

Establishing your Core Values/ Shared Principles

Establishing your Core Values/ Shared Principles

Have you found yourself disagreeing with your co-founders about what is proper behavior in your startup company? Or how to manage employees? This ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Are the Right People in the Right Seats?

Are the Right People in the Right Seats?

How are you doing on increased, even maximized accountability in your startup team? We've already taken you through three steps. Do you have the r...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Are your People Handing Over the Right Things?

Are your People Handing Over the Right Things?

Are you making progress with increasing accountability in your team? This is already the third blog post leading you through our accountability ro...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Are your People Doing the Right Things?

Are your People Doing the Right Things?

Are you working on maximizing accountability in your startup team? It would mean, that you can property delegate all these responsibilities down a...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Do you have the Right Seats around the Table? Are you frustrated with having responsibility for everything in your growing startup?

Do you have the Right Seats around the Table?

Are you frustrated with having responsibility for everything in your growing startup?

Are you frustrated with having responsibility for everything in your growing startup? Even if you now have 10, 20 or maybe even 30 people in your ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Prepare Well for a Quarterly Offsite

How to Prepare Well for a Quarterly Offsite

Are you also looking forward to your teams' next quarterly offsite? Not! Here are some tips to make it into more of a success that everyone can ap...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Hire Only A-players

How to Hire Only A-players

Who is a bigger problem in your business than what you are working on. A famous saying by Geoff Smart, the person who told us that hiring the right...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Deliver More with Less Cash

How to Deliver More with Less Cash

Did you know that over 80% of your frontline workers may be busy doing work that adds no value to your customers? If you need to save cash, delive...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Break Down a Big Goal

How to Break Down a Big Goal

Did you know that over 67% off strategic goals never get executed in the way that people intended them to be. I want to help your teams break down...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Pick Effective Top Team OKRs How does your top team in your startup or scaleup pick the most effective OKRs for their top team?

How to Pick Effective Top Team OKRs

How does your top team in your startup or scaleup pick the most effective OKRs for their top team?

How does your top team in your startup or scaleup pick the most effective OKRs for their top team? I've worked with many top teams of scaleups and ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

How to Drive Your Startup with just 2 North Star Metrics

How to Drive Your Startup with just 2 North Star Metrics

Do you want to drive up the value of your startup using just two North Star Metrics? Every startup uses KPIs, but we see many problems with the KP...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

7 Levers to be the Rising Star Startup

7 Levers to be the Rising Star Startup

Can you become that company that leads in a fast growing market? Here are the seven questions we look at in our full FastAtScale assessment.

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

7 Levers to Extend your Cash Runway

7 Levers to Extend your Cash Runway

Is the cash in your business cycling fast enough to keep you afloat even in the bad times?

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

7 Levers to Deliver on Goals Dependably

7 Levers to Deliver on Goals Dependably

How can you get your teams to deliver on your goals dependably without all the drama?

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

7 Levers to Improve Strategic Thinking

7 Levers to Improve Strategic Thinking

Are you focused on the best chances you have of winning in your marketplace?

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

7 Levers to Attract and Nurture Top Talent

7 Levers to Attract and Nurture Top Talent

Is everyone on your team still a good fit today and are they all still growing in their careers?

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

7 Levers to Align and Empower Your Team

7 Levers to Align and Empower Your Team

Have you taken and communicated all the foundational decisions? So that your team knows the boundaries between which they can operate freely?

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

7 Levers to Boost Leading & Deciding Momentum

7 Levers to Boost Leading & Deciding Momentum

Is your executive team providing a great example for the organization and giving them the right guidance to produce the results you want?

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

7 Levers to Boost Asset Allocation Momentum

7 Levers to Boost Asset Allocation Momentum

Are you giving the people in your business enough financial and human resources to get the job done?

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

7 Levers to Boost Fulfillment Momentum

7 Levers to Boost Fulfillment Momentum

Fulfillment, the process by which you deliver the promise benefits to your customers.

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

7 Levers to Boost Innovation Momentum

7 Levers to Boost Innovation Momentum

As companies scale, it can be a challenge to keep up innovation momentum. To assess if a scaleup company is still ahead of the trail, we employ th...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

32.6X the Opportunity

Fit at just 2.5% of the market

Fit at just 2.5% of the market The Startup phase obsesses with Product-Market-Fit, the Scaleup phase obsesses with Product-Market-Domination. The ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

7 Levers to Boost Sales Momentum

7 Levers to Boost Sales Momentum

Can you make your sales growth not only sustainable, but also predictable?

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Hire More A-Players for your ScaleUp

Hire More A-Players for your ScaleUp

How Can you Hire Only A-Players? How can you hire only A-players? What if you knew there was a tool that could help you zero in on them whenever y...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

When is the right time for your scaleup to start additional lines of business?

When is the right time for your scaleup to start additional lines of business?

Many startup founders start additional lines of business as soon as they have discovered product-market-fit in their first. In this chapter from ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Quarterly Planning Sessions

Quarterly Planning Sessions

Are you also dreading your next quarterly planning session? You know your executive team has to have one. But how effective do you really find th...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Is your Startup Slowing Down too Much?

Is your Startup Slowing Down too Much?

One of the biggest frustrations founders ask me about is:“Everything is slowing down! The more people I hire, the less seems to get done."

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

When should defending your fortress become your biggest scaleup concern?

When should defending your fortress become your biggest scaleup concern?

DOUG: Continuing the preview of our next book, junior scaleups have already mastered disrupting. So what else do senior scaleups need to master? R...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Is your scaleup reaching traction in mainstream markets?

Is your scaleup reaching traction in mainstream markets?

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

The Key to Scaling Up is Knowing Your Own Strengths – Got It’s Hung Tran

Hung Tran: Founder and CTO of Got It Hung Tran (Trần Việt Hùng) is the Founder and CTO of Got It Inc, the leader in the Knowledge-as-a-Service mar...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Why mastering distribution is the key priority after reaching product-market-fit

Why mastering distribution is the key priority after reaching product-market-fit

When startups "hit it" and reach product-market-fit, they become scaleups. And the first thing they need to learn as a "freshman scaleup" is how to...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

When is a Startup not yet Ready to Become a Scaleup?

When is a Startup not yet Ready to Become a Scaleup?

DOUG: Applicant scaleups are really startups, is that not right? ROLAND: Yes, correct, they are startups in the classic sense, companies before pr...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Comparing Ventures to Kids

Comparing Ventures to Kids

DOUG: Back to how to define a startup, broad or narrow. You made an interesting analogy with raising kids. ROLAND: Yes, for venture capitalists, a...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

What Kind of Startup is your Company?

What Kind of Startup is your Company?

DOUG: We have introduced the concept of a scaleup now. How exactly is a scaleup different from a startup? ROLAND: That is simple. A startup is a v...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

The Missing Playbook for Tech Scaleup Success

The Missing Playbook for Tech Scaleup Success

Doug: Why do you feel that playbook is so important? Roland: Because businesses succeed to a large extent through alignment. Playbooks provide tha...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Following the tech scaleup roadmap—or roller coaster

Following the tech scaleup roadmap—or roller coaster

People tend to conceive of startups and established businesses in absolute terms. Founders desire to preserve the entrepreneurial spirit. However, ...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

The New Tech Scaleup Mission— Reaching Product-Market-Dominance

The New Tech Scaleup Mission— Reaching Product-Market-Dominance

In tech firms, it's critical to set product-market-dominance as the primary objective following product-market fit. The marginal cost of creating c...

[Read More]

Roland Siebelink Roland Siebelink

Roland Siebelink

Why do 54% of tech scaleups fail to raise the next round?

Why do 54% of tech scaleups fail to raise the next round?

Startup literature gives the impression that, after product-market-fit, it is all smooth sailing. That is not a reflection of reality, but of most ...

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Roland Siebelink Roland Siebelink

Roland Siebelink

What should sophomore scaleups do when early adopter growth dries up?

What should sophomore scaleups do when early adopter growth dries up?

DOUG: Freshman scaleups were trying to master distribution. So sophomore scaleups must have reached a scalable sales process. ROLAND: Yes, sophomo...

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Roland Siebelink Roland Siebelink

Roland Siebelink

How Central are the Founders to Scaleup Success?

How Central are the Founders to Scaleup Success?

Roland: With this book, we especially want to reach the founders of tech scaleups. Those in charge of a startup that has "hit it" and is strugglin...

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Roland Siebelink Roland Siebelink

Roland Siebelink

When Startups Hit Traction — Becoming a Tech Scaleup

When Startups Hit Traction — Becoming a Tech Scaleup

It is about the scaling journey that successful startups go through. And why they need to change and learn to remain successful through all these s...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Has your Team Bought into your Scaleup Priorities?

Has your Team Bought into your Scaleup Priorities?

​Do you find it difficult to get your team to buy into your priorities? If that is the way you ask yourself that question, you may already have the...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Multi-Office Scaleups—Where to Hire What Function?

Multi-Office Scaleups—Where to Hire What Function?

D​istributing or C​entralizing T​eams Multi-office scaleups struggle to organize their teams efficiently. Once your scaleup has several offices, h...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Competitive Scale-up Positioning— Know your Sandbox

Competitive Scale-up Positioning— Know your Sandbox

Strengthening the competitive positioning for your scale-up company is the key to reaching product-market-dominance. Using our free “sandbox” tool,...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Quarterly Rock— Ready? Set and Go with this Execution Plan

Quarterly Rock— Ready? Set and Go with this Execution Plan

Effective Ownership of Quarterly Rocks In their quarterly offsites, the executive team determines up to five quarterly rocks that are key in drivi...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Cashflow Acceleration — Improving the Four Success Formulas

Cashflow Acceleration — Improving the Four Success Formulas

Improving Your Success Formulas Does your company seem to get less efficient as it grows? Are you constantly playing arbiter between the heads of ...

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Roland Siebelink Roland Siebelink

Roland Siebelink

The More You Focus, The Better You Scale Zentrick’s Pieter Mees

The More You Focus, The Better You Scale

Zentrick’s Pieter Mees

Fewer Markets, Bigger Profits The story of Zentrick illustrates the impact that focusing on the core can have. Zentrick is a New York-based scale...

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Roland Siebelink Roland Siebelink

Roland Siebelink

The 6 Levers for a Successful Strategy Council

The 6 Levers for a Successful Strategy Council

Understand how strategy changes from startup to scale-up Strategy should be a primary differentiating factor between a startup and a scale-up. In ...

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Roland Siebelink Roland Siebelink

Roland Siebelink

A Focused Fortress

A Focused Fortress

Focusing—not Hedging The first step in restoring growth momentum in a scaleup company is to focus the energy. Focus on the one product-market that...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Following the Wrong Theory of Growth

The Right Theory of Growth Many of the ScaleUps I start working with are scrambling to reach former rates of growth. But are they using the right ...

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Roland Siebelink Roland Siebelink

Roland Siebelink

What to Do When Startup Growth Stalls?

What to Do When Startup Growth Stalls?

Sustaining growth is crucial Startup life does not get easier after Product-Market-Fit. To reach product-market-domination before competitors, you...

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Roland Siebelink Roland Siebelink

Roland Siebelink

Why Do Most Startups Fail After Reaching Product-Market Fit?

Why Do Most Startups Fail After Reaching Product-Market Fit?

Has your startup reached Product-Market-Fit? It is time to set your eyes on Product-Market-Domination

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Roland Siebelink Roland Siebelink

Roland Siebelink

About Midstage Institute

We focus our practice on midstage startup companies that need to remain agile, and where what used to work for the smaller startup just isn’t as effective anymore.

 

We ensure founders and leadership teams win, with our over 40 years experience in venture-backed tech startups. We are Silicon Valley veterans with the scars and wins to prove it. We don’t use an inflexible off-the shelf methodology, we adapt best practices to you, your market, your company, and your leadership team.

 

We always:

  • Focus on right sized best practices to get to the next level
  • Focus on the 20% of effort that will yield you 80% of the benefits
  • Teach Perfection is the enemy, better is your partner and ally
  • Align with your business needs so you can thrive