Your $10M Company at a Crossroads?

Crossroads™

30-day strategic assessment • 12-month execution plan

Book Your Strategic Assessment → Book my Strategy Call

4.59

73 testimonials
Team collaboration session

94% of clients report complete strategic clarity

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You've built a successful $10M+ business, but now face critical decisions about its future. Should you chase VC funding, optimize for sustainable profits, position for PE, or explore strategic acquisition? Each path has different implications for your wealth, legacy, and team. The challenge? Making this decision without comprehensive data and clear frameworks often leads to costly missteps or paralysis.

Why Now?

Decision Paralysis Costs You Daily

Every month of uncertainty leaves value on the table

Where You'll Be

Absolute Strategic Clarity

With a concrete 12-month execution plan

Your 30-Day Path to Clarity

1

Comprehensive Assessment

Week 1: Deep-dive analysis of your current position

2

Path Evaluation

Weeks 2: Detailed assessment of four strategic options

3

Decision Making Workshop

Week 3: Path selection and 12-month execution planning

4

Execution Roadmap

Weeks 5--: Start executing on your new path

We customize program scope, methodologies, and pricing to match each client's specific needs. Examples shown represent typical past engagements.

What You Get

Everything you need to accelerate growth

Profit optimization model

Growth or Profit Model

Optimization roadmap

Map the path to founder freedom through distributions

PE readiness framework

PE Readiness Analysis

Exit potential

Evaluate PE fit and valuation enhancement opportunities

Strategic acquisition framework

Strategic Acquisition Review

M&A positioning

Assess strategic buyer landscape and synergy potential

Decision Framework Impact

What Our Program Delivers

Our comprehensive assessment consistently delivers:

1
Decision Clarity

100% confidence

Through systematic path evaluation

2
Time to Decision

30 days or less

Via structured assessment process

3
Value Potential

2-5X improvement

Through optimal path selection

4
Execution Success

85% achievement rate

Based on 12-month plan adherence

Investment

Crossroads™

Get clear answers and actionable insights in just 21 days

Crossroads™

One-time fee
You'll Get
Get your confidential Unicorn Readiness Score across 7 critical dimensions
Proven Results
92% of teams discover hidden growth barriers worth $250K-$1M
Delivery Timeline
Complete assessment within 21 days
Fully Managed
Effortless setup: just 30 minutes per executive

One-time investment

From $10,000

Book Your Strategic Assessment →

FAQs

Frequently asked questions

Have a different question? Ready to unlock your growth potential? Get in touch

Why do I need a structured decision process?

At $10M+, the stakes are too high for gut decisions. Each path (VC, PE, sustainable profit, strategic sale) requires different preparations and has different implications. Our framework helps you evaluate all options objectively and choose the path that truly aligns with your goals.

How do you guarantee clarity?

Our money-back guarantee is simple: If you don't have absolute clarity on your best path forward after our 30-day process, including a concrete 12-month execution plan, you pay nothing. 94% of clients report complete strategic clarity.

What makes this different from standard consulting?

We don't push you toward a predetermined outcome. Instead, we provide a comprehensive framework to evaluate all viable paths, backed by data and experience. We then support you for 12 months to execute on your chosen direction.

What's included in the assessment?

You get detailed evaluations of four paths: VC funding, sustainable profit optimization, PE readiness, and strategic acquisition. Each assessment includes market analysis, required changes, timeline, and ROI projections.

How much time do we need to invest?

The initial 30-day assessment requires just 6 hours of leadership team time. We handle 80% of the analysis work. After path selection, ongoing execution support typically requires 2-3 hours per month.

What happens after we choose a path?

You get 12 months of execution support to implement your chosen strategy, including monthly check-ins, progress tracking, and course corrections as needed. We're with you from decision through execution.