Gamifying short term focus

We often use mini-games to set shorter-term priorities and/or to focus particular attention on resolving an issue in the course of a sprint. Gamifying the challenge can help a team really get out of “thinking about” and into “doing” mode. This is especially effective for work that the team has been procrastinating on for too long.

What is a Mini-Game

As an example, suppose the Customer Success team has collected a pile of 90 unresolved issues. The team realizes that these unresolved issues pose a major risk of bad customer feedback, so they decide to do something about it.

The challenge and the prize

For their next 2-week sprint, the team leader sets up a Mini-Game where, if every single unresolved issue gets a personal answer, she will take the entire team for a fancy dinner. She also asks the team to keep score and report the score every day.

Self-organizing to win the challenge

However, she leaves it to the team how to organize and whether to get to the 90 complaints. Feeling challenged, some team members start splitting up the complaints across the 9 team members so that everyone has 10. They set up a quick scoreboard and track everybody’s score against each other. But when they see two team members falling behind, they also realize this is a team challenge and they step in to help.

End result

More often than not, the team feels energized about meeting the challenge and builds renewed solidarity in the process.

Mini-games: what to do and what not to do

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