At $Company, we set short-term goals and projects on a quarterly basis.

We have found that 3 months/13 weeks is a good horizon to produce a small but significant result (a project or a process output) end-to-end.

13 weeks for team development

A quarter also gives a team enough time to go through the five phases of team development:

• forming
• storming
• norming
• performing
• adjourning

Elements of our Quarterly plan

At $Company, our short-term (quarterly plan) has targets for:

• Inspiration: Quarterly Theme, often with a contest attached
• Projects/Programs: Quarterly OKRs
• Market Presence: Quarterly Release
• Success Metrics: Quarterly KPIs

New content

This page is regularly updated with new content. Please check the Midstage Manual for new content for this page.